Chapter 129: Chapter 129 Approaching the Premiere
As an official promotional spoof video, the Hyrule version of "Wild Survivor" immediately sparked very heated discussions on the Internet.
In the era before the emergence of video websites such as YouTube and N-Station, people's concept of spoof videos was still in its infancy.
In this era when even Billy King is still performing "macho shows" in several gay clubs in the United States to beg for a living, Nanaya's spoof video, which can almost be said to subvert tradition, brings a strong sense of freshness to people.
Especially the ending of the video, although it seems a bit unexpected, it is actually reasonable.
Ordinary audiences may just think that the ending where the chicken is chased away is very funny, but if you are a game player, you will understand the meaning of it and laugh out loud.
Then these gamers will start to educate people outside the circle about what kind of existence chickens are in the game. People outside the game circle may just laugh it off after learning about it, but some of the worldview settings of "Saints and Brave" have already taken root in their hearts.
Nanaya learned this promotional method from Marvel. When Marvel movies first became popular, MCU was particularly fond of inserting various comics tribute Easter eggs in its own movies. Let the core fans who see the Easter eggs explain these Easter eggs to outsiders. In doing so, it is also subtly promoting its own worldview, so that those casual fans will also have a general impression of its own movie world.
Of course, this is only the initial stage of playing with memes. After MCU became a mainstream commercial film, Marvel was no longer satisfied with playing with comic book memes in movies, but began to hype up the memes from its previous movies.
When Nanaya thought about how Marvel had made so many Marvel fans and self-media so popular with just this one trick, he could only envy them.
It can only be said that as the most successful commercialization case in the first 20 years of the 21st century, Marvel is really a huge treasure trove. Nanaya has learned a lot of commercialization routines and how to popularize IP from it.
The protagonist of the video, Bear Grylls, a gourmet who dared to try the taste of Goblin, left a deep impression on all the viewers who watched the video.
Especially when everyone found out that the deeds mentioned by Bear Grylls at the beginning of the video were all things that the veteran had actually experienced, this wilderness survival expert received attention from the outside world in advance.
Many netizens and viewers who have watched the video even suggested that the show "Man vs. Wild" should be continued so that everyone can experience the charm of outdoor adventure.
"I heard that the Discovery Channel is interested in discussing with that survival expert to produce a real 'Wild Survival' program, which is to show viewers how to survive in the most extreme and harsh environments on Earth."
During a phone call with Nanaya, Shion joked to Nanaya.
"That's great." Nanaya agreed, "Maybe in the future Bear will eat the whole world and get the title of [Man at the Top of the Food Chain]."
In response to Nanaya's remarks, Shion remained silent for a long time and then complained, "I always feel like you and I are not on the same wavelength... Never mind, let's not talk about this. However, the response to this video is indeed good, and it has also attracted a lot of attention from the outside world to Goblin Slayer. So it seems that at least the performance of our first round of screenings should not be too bad."
As the popularity of "Goblin Slayer" continues to rise, theater chains across North America have begun to have more confidence in this film without big stars or big directors, even if it's only a little bit.
But no matter what, theater chains have decided to start cooperating with the publicity plans of the "Goblin Slayer" crew, which is a good thing for the crew.
Of course, the cinemas also don't lose out, after all, Nanaya's hunger marketing strategy does not require too much initial investment for them.
As the release date approaches, many magazines and online media have published reviews of the "Saints & Brave" series of games at Washimine's request. Although compared to super IPs such as "The Lord of the Rings" and "Spider-Man" with decades of history, the "Saints & Brave" series, which only had its first game in 1986, can only be regarded as a minor one.
However, more than ten years of accumulated fan base still means that this series has a lot of fans, even though these fans are not very fond of the movie itself.
However, Washimine is still Washimine, and he started to promote the series of games by raising the banner of the 15th anniversary of the series and the movie adaptation.
For example, the new game in the series "The Wind Waker" which will be released at the end of the year, as well as the collector's edition of the previous year's game collection.
At the suggestion of a certain director who wishes to remain anonymous, Washimine's collection of games was divided into three versions - console version, handheld version and hybrid version.
In fact, this is easy to understand. It is to separate the handheld series and the console series of the game, and then add a packaged version.
However, the director who wishes to remain anonymous will not simply divide the game into three versions. The three versions of the game have completely different accessories. In addition to wallpapers, posters, and setting collections, each version also has a special figure, namely the hero, the saint, and the demon king.
Moreover, each figure has its own specific code. In other words, these figures are exclusive limited editions.
Nanaya knew the nature of those otakus too well. They had no resistance to words like "special offer" and "limited". It would be abnormal for them to care about such information if they were really hardcore fans.
In fact, it was just as Nanaya had expected. Although the game promotion strategy he planned made players complain, despite the complaints, the speed at which they paid was really fast.
Nanaya learned this operation from Disney. Warner is known as the disc-selling Warner because it always releases extended editions of DVDs, but in fact, Disney is the one who really knows how to sell discs.
At least Warner added more content, but Disney just changed the packaging and add-ons without adding content.
"Sleeping Beauty", "The Little Mermaid", "Cinderella" and other classic works of Disney's 2D era were sold one after another by Disney, such as the classic silver version, the supreme gold version, the dazzling diamond version, etc.
What? Are you tired of the 2D animated version? Dear, check out the 3D live-action CGI version.
It can be said that Disney can really come up with new ideas every time, and every time those hardcore Disney fans will pay to buy them.
Thanks to these loyal fans, Disney survived the difficult period in the early 21st century and ushered in the future of becoming the leader of the Big Six and acquiring Fox, thus entering the peak of its corporate career.
I don't know why, but every time Nanaya thinks about this, a picture always appears in his mind:
"It is the greatest honor to be a dog of Disney."
Cough cough.
In short, thanks to this series of cool operations, the popularity of "Goblin Slayer" was finally maintained in the first half of 2002. Although it did not occupy the absolute mainstream vision, it at least did not deviate from the public's vision.
Finally, at the end of May, Nanaya finally completed the 1.0 version of "Goblin Slayer". After a small preview, Nanaya fine-tuned some shots of the film based on audience feedback, and finally completed the 2.0 version for review and submitted it to film review agencies in various countries.
In fact, the review system in Europe and the United States is much stricter than people imagine, because these review organizations have very strict requirements for each level of grading.
Of course, as a "democratic" and "free" country, you can also choose not to submit it for review and directly apply for screening. However, no cinema chain company will agree to allow an unbranded film to be screened in its own theaters. This can be said to be a very unique Western-style "democracy" and "freedom".
Fortunately, the rating of Goblin Slayer was originally designed to meet the restricted ratings of various countries, so there are basically no major problems. It is just that some special countries need to make minor adjustments to the corresponding versions due to religious and other factors.
Nanaya doesn't have to worry about these things, because Washimine will specially invite local film editors to help with the processing. These old birds are very familiar with the judging standards of their own country, and such detailed adjustments can basically be done in 2-3 days.
So, I finally took some time off to watch "Spider-Man" and "Star Wars", which were released in May.
Of course, for Nanaya, who had already watched these two movies several times in his previous life, these two movies hardly brought him any freshness. Nanaya went to watch these two movies not because he wanted to miss his youth in his previous life, but simply wanted to witness history.
Nanaya is well aware that "Star Wars" failed to beat "Spider-Man" at the box office this year. Although this sci-fi epic cannot be said to have been completely defeated by the new-age superhero movies, it is still a transition between the old and the new.
After this year, superhero movies will slowly take over the mainstream of commercial films, while space science fiction movies that once flourished in the 80s and 90s will gradually decline, just like westerns did back then.
Although space science fiction movies may not completely disappear from the stage of history, and may even occasionally make a comeback due to sentimentality, it is wishful thinking to expect them to be as influential as they were in their most glorious days.
There will never be an eternal dynasty in the world.
This was the case with westerns, which occupied half of the film genres in those days, and the science fiction genres that created miracles in the 1980s and 1990s. Nanaya even believed that when people finally get tired of it one day, superhero films will definitely be like this.
The Type-Moon world that Nanaya is planning to build is also likely to have the same ending, but——
"Before that, at least let me show the charm of the Moon World to the world."
As he walked out of the cinema, Nanaya patted his cheeks and talked to himself.
··
The saying that time waits for no one is absolutely true. In the blink of an eye, the calendar date has come to June 2002.
For the movie "Goblin Slayer", the moment that will determine its place in film history has begun the countdown.
On this day, the protest group against the film adaptation of "The Saint and the Brave" received official condolences.
"An invitation to the premiere?"
William looked at the invitation wrapped in a red envelope that Ed handed him, his face full of question marks.
Ed nodded and said, "Yes, this was sent to me by Washimine officials. There are three places in total."
William first thought that the three invitations were fake, and that this was a bad joke played by the Japanese and the protesters who had always been against them. But William quickly denied this guess. Because both the information on the invitations and the anti-counterfeiting information published on the official website showed that the three invitations were real.
As for the duplicate invoice, William had never thought about it. After all, if he really did that, Washimine's reputation would be completely ruined.
"What kind of Hongmen Feast is that Japanese preparing?"
Could it be that the Japanese guy is a masochist, and that he is actually very happy when I scold him?
"Well, Washimine's intention is to reconcile with us. At least they want us to watch the movie before deciding whether to protest."
"What a joke, how could we possibly go at this point?" William let out a sneer.
"I think it's better for us to participate, so that when we protest later, our criticism can be targeted."
Ed hurriedly persuaded him, saying that this was a task given to him by the boss, and if William and the others really didn't go, he would lose his salary this month.
"Um..."
Hearing Ed's words, William looked at the envelope in his hand and nodded thoughtfully.